[ Wednesday ]
Quote (Laugh) of the Day...(from Reuters International)
AOL said on Wednesday it will roll-out controls for all pop-up ads -- even ones from other AOL Time Warner businesses like Time and CNN --- that can be accessed by clicking on an icon at the bottom of each browser window as Web surfers cruise the Internet.
"From my perspective this is really focused on putting members first and in control, and we are doing this quickly and are putting a value in the service," said Jeff Kimball, AOL's vice president of product marketing in an interview.
"It puts value in the service," he said. "These controls are not a $20, $30 or $40 program that you have to buy or install."
While I still don't understand subscribers shelling out $20+ per month for this 'service', the loss of subscribers to AOLTW was always, in my opinion, inevitable. Once described as the 'training wheels' to the Internet, I thought that AOL was headed for the junk pile back in 1995. The idea that they have survived this long is a credit to their creative marketing and mass 'free' mailings of the ubiquitous CDs, along with questionable accounting practices and inflated stock valuations.
MM [07:20]
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